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Music marketing redefined at MIDEM ‘10

18.01.2009 “mufin for artists”, unveiled at MIDEM ’10 for the first time, gives artists a completely new way to promote their music.

Now any artists can have their music discovered, simply by adding it to mufin’s music discovery engine. Unlike current music discovery applications or Internet radio stations that are based on popularity or subjective editorial references, mufin.com is focused squarely on a song’s musical characteristics and recommends music based on sound similarity.

As soon as a track has been indexed at mufin.com it can be instantly recommended even if no one has ever heard it before. An artist can be recommended and promoted alongside Coldplay, Madonna, Michael Jackson or any other well-known artist if the tracks have similar sound metrics.

The music discovery engine at mufin.com currently features more than 7 million tracks and recommends new music based on the sound of the music itself. mufin for artists is free of charge.

Visit us at MIDEM (Booth: R30.23B) or at mufin.com for more information about mufin for artists.


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